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Branding for LibreOffice 6.0

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Heiko Tietze-2 Heiko Tietze-2
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Branding for LibreOffice 6.0

Hello everyone,

the next major update of LibreOffice is planned for Q1/2018. That makes it necessary to start the design work now. With the experience from the last process I want to try something different this time: to ask the Open Source Design group for a professional visual design (https://github.com/opensourcedesign). We should request at least two variants in order to involve our community (despite the fact that we blog with a reference to OSD and everybody can contribute early), where users choose their preferred design later. And I would add a tough timeline to the request so that we can run a plan B if anything fails.

We should also improve ourself on how to start a request. Designers usually work well with a clear goal and a few constraints, such as metaphors, ideas around the product etc. And that's what I want to ask for in this mail.

My rough proposal:

Task:
* New motif (Question: Or do we want to keep the triangles rather than moving forward to hexagons?)
  + Current design
    + https://wiki.documentfoundation.org/Visual_Elements
* Applying the motif to new splash screen / banner (661x169px)
  + Current design
    + https://wiki.documentfoundation.org/Marketing/Branding
  + Previous ideas
    + https://wiki.documentfoundation.org/Design/Playground/Splash_screen
    + https://wiki.documentfoundation.org/Marketing/Branding/Banner_Proposals 
* Applying the motif to flyers, stickers etc.
  + Current flyers
    + https://wiki.documentfoundation.org/Gallery_Flyers
* (Can we technically introduce a new progress bar and do we want to? There is a proposal https://wiki.documentfoundation.org/User:Chin_Zee_Yuen)
* (What else?)

Restriction
* Follow guidelines for colors and branding
  + https://wiki.documentfoundation.org/Marketing/Branding
* Create at least two ideas that can be presented to the community
* Finish the job until end of July 2017
* Use open data format or at least SVG
(What else?)

Metaphors (i.e. For what stands LibreOffice?)
* Transparency, Sustainability, Freedom
* Community
* MUFFIN
* Green
* Six, hexagon, ...

Any comments are welcome, of course. I understand no reply as silent acceptance and would start the request by end of this week.

Best wishes,
Heiko
--
Dr. Heiko Tietze
UX Designer
Tel. +49 (0)179/1268509


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kainz.a kainz.a
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Re: Branding for LibreOffice 6.0

>
> Task:
> * New motif (Question: Or do we want to keep the triangles rather than
> moving forward to hexagons?)
>   + Current design
>     + https://wiki.documentfoundation.org/Visual_Elements
> * Applying the motif to new splash screen / banner (661x169px)
>   + Current design
>     + https://wiki.documentfoundation.org/Marketing/Branding
>   + Previous ideas
>     + https://wiki.documentfoundation.org/Design/Playground/Splash_screen
>     + https://wiki.documentfoundation.org/Marketing/Branding/Banner_
> Proposals
> * Applying the motif to flyers, stickers etc.
>   + Current flyers
>     + https://wiki.documentfoundation.org/Gallery_Flyers
> * (Can we technically introduce a new progress bar and do we want to?
> There is a proposal https://wiki.documentfoundation.org/User:Chin_Zee_Yuen
> )
> * (What else?)
>
>
what do you need in which resolution?
- splash screen (661x169px)
- start screen, motif?
- LibreOffice logo?
- Application logos?


> Restriction
> * Follow guidelines for colors and branding
>   + https://wiki.documentfoundation.org/Marketing/Branding
> * Create at least two ideas that can be presented to the community
> * Finish the job until end of July 2017
> * Use open data format or at least SVG
> (What else?)
>
> Metaphors (i.e. For what stands LibreOffice?)
> * Transparency, Sustainability, Freedom
> * Community
> * MUFFIN
> * Green
> * Six, hexagon, ...
>

- Connection between webpage and LibreOffice Design?
- New features for LibreOffice 6?
- Marketing Strategy, what's the selling point for 6.0?
- Why do you release LibreOffice 6 in Q1/2018

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Italo Vignoli-6 Italo Vignoli-6
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Re: [libreoffice-marketing] Branding for LibreOffice 6.0

In reply to this post by Heiko Tietze-2
On 20/03/2017 23:03, Heiko Tietze wrote:

> Any comments are welcome, of course. I understand no reply as silent acceptance and would start the request by end of this week.

Given that we are busy working at the annual report text, can we please
postpone the deadline at the end of March? This week it will be almost
impossible to provide a comment to your email.

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Heiko Tietze-2 Heiko Tietze-2
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Re: [libreoffice-marketing] Branding for LibreOffice 6.0

End of March granted. At least I got mail with this passage :-).

On 03/20/2017 11:36 PM, Italo Vignoli wrote:
> On 20/03/2017 23:03, Heiko Tietze wrote:
>
>> Any comments are welcome, of course. I understand no reply as silent acceptance and would start the request by end of this week.
>
> Given that we are busy working at the annual report text, can we please
> postpone the deadline at the end of March? This week it will be almost
> impossible to provide a comment to your email.
>

--
Dr. Heiko Tietze
UX Designer
Tel. +49 (0)179/1268509


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Adolfo Jayme Barrientos-3 Adolfo Jayme Barrientos-3
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Re: [libreoffice-marketing] Branding for LibreOffice 6.0

I’d like for this occasion that people don’t put a huge stupid digit in
place of our logo (why the heck did we put such an emphasis on a
stupid-looking “5”?)

El dia 20/03/2017 4:39 p. m., "Heiko Tietze" <[hidden email]>
va escriure:

> End of March granted. At least I got mail with this passage :-).
>
> On 03/20/2017 11:36 PM, Italo Vignoli wrote:
> > On 20/03/2017 23:03, Heiko Tietze wrote:
> >
> >> Any comments are welcome, of course. I understand no reply as silent
> acceptance and would start the request by end of this week.
> >
> > Given that we are busy working at the annual report text, can we please
> > postpone the deadline at the end of March? This week it will be almost
> > impossible to provide a comment to your email.
> >
>
> --
> Dr. Heiko Tietze
> UX Designer
> Tel. +49 (0)179/1268509
>
>
> --
> To unsubscribe e-mail to: [hidden email]
> Problems? http://www.libreoffice.org/get-help/mailing-lists/how-to-
> unsubscribe/
> Posting guidelines + more: http://wiki.documentfoundation.org/Netiquette
> List archive: http://listarchives.libreoffice.org/global/design/
> All messages sent to this list will be publicly archived and cannot be
> deleted
>

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sophi sophi
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Re: [libreoffice-marketing] Branding for LibreOffice 6.0

Hi all,
Le 21/03/2017 à 01:58, Adolfo Jayme Barrientos a écrit :
> I’d like for this occasion that people don’t put a huge stupid digit in
> place of our logo (why the heck did we put such an emphasis on a
> stupid-looking “5”?)

Hey, that's a way to mark a number 5 version (something special like the
Chanel perfume ;-) What I would like to emphasize through your mail is
that we should think to something really international and don't have
something that doesn't respect each writing system or is easy to adapt
if it looks impossible.

Cheers
Sophie

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The Document Foundation

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